How Successful Businesses Will Compete
And Win In The New Millennium

"If we are to achieve results never before accomplished, we must employ methods never before attempted."
Sir Francis Bacon

Our information society feeds on new products and services, which are a direct result of new ideas. As reflected in the US Patent Office statistics below, the pace at which companies must innovate is quickening. Successful businesses need new ideas to remain competitive at developing and delivering the new products and services that their customers demand. Businesses also need new ideas to develop better business solutions and to improve the way they conduct business.

The United States Patent Office granted the first patent in 1790, since then it has granted more than 6,338,000 patents. The number of US patents issued from 1790 to 1976 (186 years) was approximately 3,900,000. From 1976 to 2002 (26 years) the number of US patents issued was approximately 2,398,000. This represents a 61% increase in US patents in only 26 years.

The transformation from industrial society to information society, is forcing companies to reinvent themselves in order to remain competitive. Companies have reorganized, merged with other companies, formed strategic alliances, hired the best talent, down sized and right sized several times. Companies have acquired every competitive advantage to be gained from deploying the latest communication systems, high speed computers, fast networks, automated manufacturing and robots. These aggressive reinvention measures helped companies become lean, efficient and technological equals to their competitors, at least for a period of time. Now the competitive advantage must come from another source. Harnessing the total creative brainpower of the company’s knowledge workers and applying it to achieve the challenging goals ahead. In the new millennium the most powerful competitive advantage a company can have, is being very good at creative thinking.

Throughout history many people have shared the common misconception, that a person is either born creative or is not and that nothing can be done to improve a persons creativity. Modern scientific research has produced many insights into creative thinking. Most importantly science has shown that creative thinking skills can be learned. Many self-help books are available for improving creative thinking ability. There are also a variety of seminars, workshops and training programs available to companies for improving the creative thinking skills of their employees.

Brainstorming is the most common creative thinking method used in businesses today. While brainstorming offers some benefits it also has its limitations. Brainstorming requires a group of people for conducting a creative thinking session, therefore it lacks the flexibility of being used by an individual working independently or at a time and location of their choosing, such as at their office desk, at home or while traveling. Also the fast pace of brainstorming does not lend itself to deep, contemplative and reflective creative thinking, which so often leads to new ideas.

Creator Studio™ creative thinking software for Business, harnesses the power of the computer to employ scientific creative thinking methods that enhance intellectual productivity in the areas of creative thinking, innovation and problem solving. Creator Studio may be used by an individual or by teams dispersed worldwide, collaborating on creative thinking or problem solving tasks. Creator Studio enables teams to focus the power of their collective intelligence, knowledge, experience and creative abilities toward achieving the most challenging business goals.

Creator Studio's specialized Creativity Studios help workers apply a select group of thought stimulating, idea provoking Creativity Tools, that focus their creative thinking on business goals and let them be more productive at creating new ideas, innovating and solving problems.

In a challenging and competitive world of rapid change, Creator Studio gives you the Creative Advantage!

How to Buy Creator Studio

Creator Studio
~ Where Ideas Begin ~

Computer Aided Creative Thinking for Business

What will You think of today?